Your Subtitle text
Frequently Asked Questions
Q: There are now a lot of yoga training programs out there that offer the ability to become a licensed teacher after certification. Does Pretzel Kids do this?
A: Yes, but more than that...Once you take our training program. YOU ARE A LICENSED PRETZEL KIDS teacher. There is no need to "apply" to become a licensed teacher. You automatically can use our logo, brand, products and more to market your classes and business. After one year, you can opt to renew your license.
Q: What should I look for when considering taking a kids yoga training that also offers the ability to license the brand?
A: For starters, it's important to make sure the brand is a federally registered mark (e.g. Pretzel Kids®). This helps ensure that no other knock-off companies will start popping up using the same brand name. Also, some companies offer the ability to "license" the brand but yet do not allow trainees to use the brand or logo. This really isn't licensing; it's offering a training without any licensing rights thereafter.
Q: How important is the brand name when licensing?
A: This is crucial. Many teacher trainings now offer licensing, but if the brand name isn't absolutely fabulous, there is honestly not much of a point to licensing the brand. Think of all the kids yoga trainings out there....there are tons of them. Yet, once you take these trainings and go teach at a gym or studio, what do you call your classes? That's right -- Kids Yoga Ages 5-10 or Preschool Yoga, etc. If the brand name isn't worthy of calling your classes by THAT brand name OR if the brand is confusing to the general public, there isn't a whole lot of value in licensing the brand. For example, our classes are called Pretzel Kids. Why? It's a catchy, cute name. Parents love it. Kids can't wait to join classes. Studios are looking for something else to call classes besides "Kids Yoga 5-10". The Pretzel Kids name also denotes yoga, fun and kids. It's a win-win for all!
Q: It sometimes doesn't seem "yogic" to license the rights to a brand, does it?
A: Yes, sometimes this is true. But it also isn't "yogic" for people to steal the rights to concepts that others have spent years developing and creating. This is why companies seek federal trademarks. We work very hard to protect our brand so that those who take our training know their investment is worth it. Not only did they complete an amazing teacher training course, but they know that Pretzel Kids backs them up 100% when it comes to protecting and growing the brand. When you teach Pretzel Kids classes, you are among an elite group. It's a fabulous brand and we aim to keep it that way!
Q: We know you have a great training staff of qualified yoga teachers. But who manages the brand and company?
A: We have a professional team of licensing and branding experts. We also have a legal team and marketing consultants. Learn more HERE
Q: How do I learn more about licensing and Pretzel Kids?
A: Go to Start a PK Business
Q: How do I learn more about training to become a licensed and certified Pretzel Kids teacher?
A: Go to Teacher Training
Q: I love the Pretzel Kids concept. How can I become more involved in the organization?
A: We are growing and expanding our trainings into new markets across the country. If you are interested in becoming a regional trainer, you would need to call us and we can talk to you about this possibility.
A: Yes, but more than that...Once you take our training program. YOU ARE A LICENSED PRETZEL KIDS teacher. There is no need to "apply" to become a licensed teacher. You automatically can use our logo, brand, products and more to market your classes and business. After one year, you can opt to renew your license.
Q: What should I look for when considering taking a kids yoga training that also offers the ability to license the brand?
A: For starters, it's important to make sure the brand is a federally registered mark (e.g. Pretzel Kids®). This helps ensure that no other knock-off companies will start popping up using the same brand name. Also, some companies offer the ability to "license" the brand but yet do not allow trainees to use the brand or logo. This really isn't licensing; it's offering a training without any licensing rights thereafter.Q: How important is the brand name when licensing?
A: This is crucial. Many teacher trainings now offer licensing, but if the brand name isn't absolutely fabulous, there is honestly not much of a point to licensing the brand. Think of all the kids yoga trainings out there....there are tons of them. Yet, once you take these trainings and go teach at a gym or studio, what do you call your classes? That's right -- Kids Yoga Ages 5-10 or Preschool Yoga, etc. If the brand name isn't worthy of calling your classes by THAT brand name OR if the brand is confusing to the general public, there isn't a whole lot of value in licensing the brand. For example, our classes are called Pretzel Kids. Why? It's a catchy, cute name. Parents love it. Kids can't wait to join classes. Studios are looking for something else to call classes besides "Kids Yoga 5-10". The Pretzel Kids name also denotes yoga, fun and kids. It's a win-win for all!
Q: It sometimes doesn't seem "yogic" to license the rights to a brand, does it?
A: Yes, sometimes this is true. But it also isn't "yogic" for people to steal the rights to concepts that others have spent years developing and creating. This is why companies seek federal trademarks. We work very hard to protect our brand so that those who take our training know their investment is worth it. Not only did they complete an amazing teacher training course, but they know that Pretzel Kids backs them up 100% when it comes to protecting and growing the brand. When you teach Pretzel Kids classes, you are among an elite group. It's a fabulous brand and we aim to keep it that way!
Q: We know you have a great training staff of qualified yoga teachers. But who manages the brand and company?
A: We have a professional team of licensing and branding experts. We also have a legal team and marketing consultants. Learn more HERE
Q: How do I learn more about licensing and Pretzel Kids?
A: Go to Start a PK Business
Q: How do I learn more about training to become a licensed and certified Pretzel Kids teacher?
A: Go to Teacher Training
Q: I love the Pretzel Kids concept. How can I become more involved in the organization?
A: We are growing and expanding our trainings into new markets across the country. If you are interested in becoming a regional trainer, you would need to call us and we can talk to you about this possibility.
